by A homage to our Beloved British Seaside With Its Salty Air, Sandcastles, Rock Pools, Wind -WHipped Limmbs and Rare Spells Betee FRIGHTINGLY Thick Black Clouds, This Fruity, Splashy and – Most Importtans – Fun Cologne From Purveyors of Fine, Homegrown Jo Malone London Conjures Up Scoops of Sweet, Rippled Ice Cream with Sharp RedCurrant and Juicy Raspberry That Whip and Swirl Threek Musk.
And – in the event that you are asking yourself – this welcome moment of sunny olfactory fun and frivolity is far from the first coastal rodeo of the brand: Wood, sage and sea salt cöln, which was launched in September 2014, and those who sniff out a sparing, wind -spisted walk along the British Seeshore.
The latter is reserved, cool and excitingly fresh and has earned cult status in the years since then and is divided by Sofia Richie, Meghan Markle and – for recording – almost every beauty editor I know. This week too, it will receive a solemn and perfectly coordinating band as a new, limited Raspberry Ripple -Köln.
I say, take us to the beach. Or at the second best at Queen’s Walk in South Bank, until Sunday, the 6th, where we find beach huts, a board Walk and Cologne to a high degree.
After we had a good sniffing on the brand new sweet delicacies, we can take the chance to enjoy a moment in a postcard style in the photo cabin, become smart and create a little nurse and cut off one or three ice cream to cool off while the boats and the world drop by. London Ilysm.
Jo Malone Raspberry Ripple Cologne (from £ 59 for 30 ml, Jomalone.co.uk)
Jo Malone Londons Raspberry Ripple Pop-up runs from Thursday, July 3 to 6th at Queen’s Walk (opposite anniversary gardens), South Bank, SE1. Experience can occur and open every day between 11 a.m. and 8 p.m.
