by The professional triathlete organization has announced a new financing that helps with its mission to redefine endurance sports.
The successful completion of a financing round of Serie C under the direction of Surj Sports Investment and supported by Cordillera, Capital and Sir Michael Moritz, will support the continued growth of the PTO in the international markets and the establishment of a long-term athlete and fan engagements.
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Sam Renouf, CEO of PTO, welcomed the news with the hope that further financing can also help to drive their T100 Triathlon World Tour to larger heights.
“We are pleased to welcome Surj and Capital in the PTO investor family,” he said.
“This is a large milestone not only for us as an organization, but also for the broader vision of Triathlon’s future.
“Our goal was always to reinterpret the sport for the modern audience and to open athletes from all levels.
“With new partners such as Surj and Eth, we are better equipped than ever beforehand to scale our ambitions worldwide.
“The dynamics of our record T100 event in Singapore is only the beginning of what we hope in 2025 and beyond.”
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The series -C investment comes at a time of growth for the PTO. In 2024, the organization started the T100 tour and the event has quickly expanded in the past 18 months.
In view of the well -being of professional athletes in the heart and the widespread events of the fan participation, the T100 has sparked thousands of eyes to endurance sports in less than two years, and a new financing round is considered a critical opportunity to only improve position under elite sport.
The next T100 Triathlon World Tour race will take place on August 9th to 10th in London. Visit www.t100triathlon.com”
